diff --git a/apps/web/app/(landing)/layout.tsx b/apps/web/app/(landing)/layout.tsx
new file mode 100644
index 00000000..b5119cad
--- /dev/null
+++ b/apps/web/app/(landing)/layout.tsx
@@ -0,0 +1,19 @@
+import { Instrument_Serif } from "next/font/google";
+
+const instrumentSerif = Instrument_Serif({
+  subsets: ["latin"],
+  weight: "400",
+  variable: "--font-serif",
+});
+
+export default function LandingLayout({
+  children,
+}: {
+  children: React.ReactNode;
+}) {
+  return (
+    <div className={`${instrumentSerif.variable} h-full overflow-x-hidden overflow-y-auto bg-white`}>
+      {children}
+    </div>
+  );
+}
diff --git a/apps/web/app/(landing)/page.tsx b/apps/web/app/(landing)/page.tsx
new file mode 100644
index 00000000..3394d534
--- /dev/null
+++ b/apps/web/app/(landing)/page.tsx
@@ -0,0 +1,31 @@
+"use client";
+
+import { useEffect } from "react";
+import { useRouter } from "next/navigation";
+import { useAuthStore } from "@/features/auth";
+import { useNavigationStore } from "@/features/navigation";
+import { MulticaLanding } from "@/features/landing/components/multica-landing";
+import { MulticaIcon } from "@/components/multica-icon";
+
+export default function LandingPage() {
+  const router = useRouter();
+  const user = useAuthStore((s) => s.user);
+  const isLoading = useAuthStore((s) => s.isLoading);
+
+  useEffect(() => {
+    if (!isLoading && user) {
+      const lastPath = useNavigationStore.getState().lastPath;
+      router.replace(lastPath);
+    }
+  }, [isLoading, user, router]);
+
+  if (isLoading || user) {
+    return (
+      <div className="flex h-screen items-center justify-center">
+        <MulticaIcon className="size-6" />
+      </div>
+    );
+  }
+
+  return <MulticaLanding />;
+}
diff --git a/apps/web/app/page.tsx b/apps/web/app/page.tsx
deleted file mode 100644
index 179831dd..00000000
--- a/apps/web/app/page.tsx
+++ /dev/null
@@ -1,21 +0,0 @@
-"use client";
-
-import { useEffect } from "react";
-import { useRouter } from "next/navigation";
-import { useNavigationStore } from "@/features/navigation";
-import { MulticaIcon } from "@/components/multica-icon";
-
-export default function Home() {
-  const router = useRouter();
-
-  useEffect(() => {
-    const lastPath = useNavigationStore.getState().lastPath;
-    router.replace(lastPath);
-  }, [router]);
-
-  return (
-    <div className="flex h-screen items-center justify-center">
-      <MulticaIcon className="size-6" />
-    </div>
-  );
-}
diff --git a/apps/web/features/landing/components/multica-landing.tsx b/apps/web/features/landing/components/multica-landing.tsx
new file mode 100644
index 00000000..59d249c0
--- /dev/null
+++ b/apps/web/features/landing/components/multica-landing.tsx
@@ -0,0 +1,167 @@
+import Image from "next/image";
+import Link from "next/link";
+import { MulticaIcon } from "@/components/multica-icon";
+import { cn } from "@/lib/utils";
+
+const githubUrl = "https://github.com/multica-ai/multica";
+
+export function MulticaLanding() {
+  return (
+    <div className="relative min-h-full overflow-hidden bg-[#05070b] text-white">
+      <LandingBackdrop />
+
+      <header className="absolute inset-x-0 top-0 z-30 bg-transparent">
+        <div className="mx-auto flex h-[76px] max-w-[1320px] items-center justify-between px-4 sm:px-6 lg:px-8">
+          <Link href="#product" className="flex items-center gap-3">
+            <MulticaIcon className="size-5 text-white" noSpin />
+            <span className="text-[18px] font-semibold tracking-[0.04em] text-white/92 lowercase sm:text-[20px]">
+              multica
+            </span>
+          </Link>
+
+          <div className="flex items-center gap-2.5 sm:gap-3">
+            <Link
+              href={githubUrl}
+              target="_blank"
+              rel="noreferrer"
+              className={headerButtonClassName("ghost")}
+            >
+              <GitHubMark className="size-3.5" />
+              GitHub
+            </Link>
+            <Link href="/login" className={headerButtonClassName("solid")}>
+              Log in
+            </Link>
+          </div>
+        </div>
+      </header>
+
+      <main className="relative z-10">
+        <section
+          id="product"
+          className="mx-auto max-w-[1320px] px-4 pb-16 pt-28 sm:px-6 sm:pt-32 lg:px-8 lg:pb-24 lg:pt-36"
+        >
+          <div className="mx-auto max-w-[1120px] text-center">
+            <h1 className="font-[family-name:var(--font-serif)] text-[3.65rem] leading-[0.93] tracking-[-0.038em] text-white drop-shadow-[0_10px_34px_rgba(0,0,0,0.32)] sm:text-[4.85rem] lg:text-[6.4rem]">
+              Your next 10 hires
+              <br />
+              won&apos;t be human.
+            </h1>
+
+            <p className="mx-auto mt-7 max-w-[820px] text-[15px] leading-7 text-white/84 sm:text-[17px]">
+              Multica is project management for human + agent teams. Assign
+              tasks, manage runtimes, compound skills, all in one place.
+            </p>
+
+            <div className="mt-8 flex flex-wrap items-center justify-center gap-3">
+              <Link href="/login" className={heroButtonClassName("solid")}>
+                Start free trial
+              </Link>
+              <Link
+                href={githubUrl}
+                target="_blank"
+                rel="noreferrer"
+                className={heroButtonClassName("ghost")}
+              >
+                <GitHubMark className="size-4" />
+                GitHub
+              </Link>
+            </div>
+
+            <div id="preview" className="mt-14 sm:mt-16">
+              <ProductImagePlaceholder />
+            </div>
+          </div>
+        </section>
+      </main>
+    </div>
+  );
+}
+
+function LandingBackdrop() {
+  return (
+    <div className="pointer-events-none absolute inset-0">
+      <Image
+        src="/images/landing-bg.jpg"
+        alt=""
+        fill
+        priority
+        className="object-cover object-center"
+      />
+      <div className="absolute inset-0 bg-[linear-gradient(180deg,rgba(3,5,8,0)_0%,rgba(3,5,8,0)_42%,rgba(3,5,8,0.58)_100%)]" />
+    </div>
+  );
+}
+
+function GitHubMark({ className }: { className?: string }) {
+  return (
+    <svg
+      viewBox="0 0 16 16"
+      aria-hidden="true"
+      className={className}
+      fill="currentColor"
+    >
+      <path d="M8 0C3.58 0 0 3.58 0 8a8 8 0 0 0 5.47 7.59c.4.07.55-.17.55-.38 0-.19-.01-.82-.01-1.49-2 .37-2.53-.49-2.69-.94-.09-.23-.48-.94-.82-1.13-.28-.15-.68-.52-.01-.53.63-.01 1.08.58 1.23.82.72 1.21 1.87.87 2.33.66.07-.52.28-.87.51-1.07-1.78-.2-3.64-.89-3.64-3.95 0-.87.31-1.59.82-2.15-.08-.2-.36-1.02.08-2.12 0 0 .67-.21 2.2.82A7.65 7.65 0 0 1 8 4.84c.68 0 1.36.09 2 .27 1.53-1.04 2.2-.82 2.2-.82.44 1.1.16 1.92.08 2.12.51.56.82 1.27.82 2.15 0 3.07-1.87 3.75-3.65 3.95.29.25.54.73.54 1.48 0 1.07-.01 1.93-.01 2.2 0 .21.15.46.55.38A8.01 8.01 0 0 0 16 8c0-4.42-3.58-8-8-8Z" />
+    </svg>
+  );
+}
+
+function ProductImagePlaceholder() {
+  return (
+    <div className="mx-auto max-w-[1180px]">
+      <div className="relative overflow-hidden rounded-[24px] border border-dashed border-white/14 bg-[linear-gradient(135deg,rgba(255,255,255,0.08)_0%,rgba(255,255,255,0.03)_100%)] shadow-[0_38px_120px_-42px_rgba(0,0,0,0.9)]">
+        <div className="aspect-[16/9] w-full" />
+
+        <div className="absolute inset-0 bg-[radial-gradient(circle_at_30%_20%,rgba(125,211,252,0.16),transparent_28%),radial-gradient(circle_at_72%_64%,rgba(167,139,250,0.14),transparent_30%)]" />
+        <div className="absolute inset-0 opacity-20 [background-image:linear-gradient(rgba(255,255,255,0.08)_1px,transparent_1px),linear-gradient(90deg,rgba(255,255,255,0.08)_1px,transparent_1px)] [background-size:32px_32px]" />
+
+        <div className="absolute inset-0 flex flex-col items-center justify-center px-6 text-center">
+          <div className="grid size-18 place-items-center rounded-[22px] border border-white/12 bg-black/22 shadow-[0_18px_40px_-24px_rgba(0,0,0,0.75)]">
+            <svg
+              viewBox="0 0 24 24"
+              aria-hidden="true"
+              className="size-8 text-white/82"
+              fill="none"
+              stroke="currentColor"
+              strokeWidth="1.8"
+              strokeLinecap="round"
+              strokeLinejoin="round"
+            >
+              <rect x="3.5" y="5" width="17" height="14" rx="2.5" />
+              <circle cx="9" cy="10" r="1.6" />
+              <path d="m20.5 16-4.8-4.8a1 1 0 0 0-1.4 0L8 17.5" />
+              <path d="m11.5 14.5 1.8-1.8a1 1 0 0 1 1.4 0l2.8 2.8" />
+            </svg>
+          </div>
+
+          <h2 className="mt-6 text-[1.8rem] font-semibold tracking-[-0.04em] text-white sm:text-[2.2rem]">
+            Real product screenshot goes here
+          </h2>
+
+          <p className="mt-3 max-w-[520px] text-[14px] leading-7 text-white/68 sm:text-[15px]">
+            Keeping the space and visual weight of the hero preview, while
+            leaving the center as a clean image placeholder for now.
+          </p>
+        </div>
+      </div>
+    </div>
+  );
+}
+
+function headerButtonClassName(tone: "ghost" | "solid") {
+  return cn(
+    "inline-flex items-center justify-center gap-2 rounded-[11px] px-4 py-2.5 text-[13px] font-semibold transition-colors",
+    tone === "solid"
+      ? "bg-white text-[#0a0d12] hover:bg-white/92"
+      : "border border-white/18 bg-black/16 text-white backdrop-blur-sm hover:bg-black/24",
+  );
+}
+
+function heroButtonClassName(tone: "ghost" | "solid") {
+  return cn(
+    "inline-flex items-center justify-center gap-2 rounded-[12px] px-5 py-3 text-[14px] font-semibold transition-colors",
+    tone === "solid"
+      ? "bg-white text-[#0a0d12] hover:bg-white/92"
+      : "border border-white/18 bg-black/16 text-white backdrop-blur-sm hover:bg-black/24",
+  );
+}
diff --git a/apps/web/public/images/landing-bg.jpg b/apps/web/public/images/landing-bg.jpg
new file mode 100644
index 00000000..eda4a4d8
Binary files /dev/null and b/apps/web/public/images/landing-bg.jpg differ