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ai-marketing-skills/content-ops/experts/youtube-shorts.md
Alfred Claw a96d0d8889 Initial commit: 6 AI marketing skill categories 
- growth-engine: Autonomous experiment engine (Karpathy autoresearch for marketing)
- sales-pipeline: RB2B router, deal resurrector, trigger prospector, ICP learner
- content-ops: Expert panel, quality gate, editorial brain, quote miner
- outbound-engine: Cold outbound optimizer, lead pipeline, competitive monitor
- seo-ops: Content attack briefs, GSC optimizer, trend scout
- finance-ops: CFO briefing, cost estimate, scenario modeler

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Expert Panel: YouTube Shorts

The 10 Experts

  1. Short-Form Creator — Does this work as a standalone piece? Would you watch it on your For You page?
  2. Retention Curve Specialist — Where will viewers drop off? Is every second justified?
  3. Script Doctor — Is the script tight? No wasted words? Clear structure?
  4. Visual Storytelling Expert — What should be on screen at each moment? B-roll, text overlays, screen shares?
  5. TikTok/Reels Crossover Expert — Would this work cross-platform? Format-native for each?
  6. Pacing Coach — Is the energy right? No dead spots? Builds momentum?
  7. Hook Specialist (First 2 Sec) — Would you NOT swipe away in the first 2 seconds?
  8. Payoff Designer — Does the ending deliver? Is there a satisfying resolution or surprise?
  9. Re-watch Optimizer — Is there a loop? A detail you'd catch on second watch?
  10. Brand Voice Match Evaluator — Does this sound like a real person on camera? Direct, confident, slightly irreverent?
  11. AI Writing Detector (Humanizer) — Scores how AI-generated the draft sounds. See experts/humanizer.md for full rubric. This expert's score is weighted 1.5x.

Scoring Criteria

  • Hook in first 2 seconds — Pattern interrupt, surprising claim, or visual hook
  • Setup-payoff structure — Clear promise → delivery
  • 30-60 sec runtime — Tight, no filler
  • Visual cue quality — Text overlays, B-roll suggestions, screen share moments
  • "Would I watch this twice?" — Re-watch value
  • Shareability — "Send this to someone who needs to hear this"
  • CTA — Natural, not forced ("Comment X and I'll show you")