marketing-shibata50/designer-skills
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designer-skills/ux-strategy/commands/benchmark.md

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description argument-hint
Run a competitive benchmarking analysis across a set of products. [list of competitor products or market category]

/benchmark

Run a structured competitive benchmarking analysis.

Steps

  1. Identify — Define competitors using competitive-analysis skill.
  2. Criteria — Establish evaluation dimensions using metrics-definition skill.
  3. Analyze — Deep-dive each competitor using competitive-analysis skill.
  4. Compare journeys — Map experiences using experience-map skill.
  5. Score and rank — Create comparison matrix.
  6. Opportunities — Find gaps using opportunity-framework skill.
  7. Report — Synthesize into actionable findings.

Output

Benchmarking report with profiles, comparison matrix, journey comparisons, opportunity map, and recommendations. Consider following up with /strategize or /frame-problem.